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Essentials of media planning: a marketing viewpoint

Publisher: Lincolnwood NTC Business Book 1987Edition: 2nd ed.Description: xii, 160 p.ISBN: 844230189.DDC classification: 659.11112

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Item type	Current location	Collection	Call number	Status	Date due	Barcode
Books in Stacks (S)	Management and Commerce Science & Technology	S	659.11112 BAR (Browse shelf)	Available		207991

Previous		No cover image available	No cover image available	No cover image available	No cover image available	No cover image available	No cover image available	Next
Previous	659.10973 VER Watch this listen up click here: inside the 300 billion dollar business behind the media you constantly consume	659.111 TRO The new positioning: the latest on the world's #1 business strategy	659.111 WAT Reaching the consumer: the elements of product public relations	659.11112 BAR Essentials of media planning: a marketing viewpoint	659.159 STA Advertising manager's handbook	659.19 MED Insult or injury?: an enquiry into the marketing and advertising of British food	659.2 BER Company image and reality: a critique of corporate communications	Next

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