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Impact of service quality, service recovery and sales promotion on satisfaction, loyalty and intention to purchase among the generation y customers of online retailers in Coimbatore Thesis submitted to Bharathiar University for the award of Degree of Doctor of Philosophy in Management

By: Balathandayuthapani, M.
Publisher: TamilNadu Jansons school of Business 2018Description: 129 p.Subject(s): Consumer satisfaction-EvaluationDDC classification: 658.8343 BAL
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