Strategic market management / (Record no. 38675)

000 -LEADER
fixed length control field 00483nam a2200181Ia 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20220125141744.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 180712s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9971513900
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Author Mark AAK
DDC Edition number 23
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name AAKER, David A
245 ## - TITLE STATEMENT
Title Strategic market management /
Statement of responsibility, etc. by David A. Aaker
250 ## - EDITION STATEMENT
Edition statement 6th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New York
Name of publisher, distributor, etc. John Wiley
Date of publication, distribution, etc. 2003
300 ## - PHYSICAL DESCRIPTION
Extent xiv, 338 p.
500 ## - GENERAL NOTE
General note Includes appendix & index
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing-management
942 ## - ADDED ENTRY ELEMENTS (KOHA)
item type Books in Stacks (S)
Holdings
Withdrawn status Lost status Damaged status Not for loan Permanent Location Current Location Shelving location Date acquired Source of acquisition Price Full call number Accession Number Date last seen item type
        Management and Commerce Management and Commerce Science & Technology 2018-07-13 Not Known 0.00 658.8 AAK 152269 2018-07-13 Books in Stacks (S)
        Management and Commerce Management and Commerce Science & Technology 2018-07-16 Individual Donor 300.00 658.8 AAK 245940 2018-07-16 Books in Stacks (S)
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