000 -LEADER |
fixed length control field |
00382nam a2200145Ia 4500 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
180712s9999 xx 000 0 und d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
138067864 |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER |
Classification number |
658.8 |
Author Mark |
LOV |
100 ## - MAIN ENTRY--PERSONAL NAME |
Personal name |
LOVELOCK, Christopher H. |
245 ## - TITLE STATEMENT |
Title |
Services marketing: text, cases, & readings |
260 ## - PUBLICATION, DISTRIBUTION, ETC. |
Place of publication, distribution, etc. |
NewJersey |
Name of publisher, distributor, etc. |
Prentice-hall |
Date of publication, distribution, etc. |
1984 |
300 ## - PHYSICAL DESCRIPTION |
Extent |
xiv, 492 p. |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Marketing: |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
item type |
Books in Stacks (S) |