000 -LEADER |
fixed length control field |
00388nam a2200157Ia 4500 |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20190527150007.0 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
220799539 |
041 ## - LANGUAGE |
Language of text/sound track |
English |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER |
Classification number |
659.111 |
Author Mark |
WAT |
DDC Edition number |
23 |
100 ## - MAIN ENTRY--PERSONAL NAME |
Personal name |
WATTS, Reginald |
245 ## - TITLE STATEMENT |
Title |
Reaching the consumer: the elements of product public relations |
260 ## - PUBLICATION, DISTRIBUTION, ETC. |
Place of publication, distribution, etc. |
London |
Name of publisher, distributor, etc. |
Business Books Ltd. |
Date of publication, distribution, etc. |
1970 |
300 ## - PHYSICAL DESCRIPTION |
Extent |
ix, 169 p. |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
item type |
Books in Stacks (S) |