Principles of marketing (Record no. 33049)

000 -LEADER
fixed length control field 00567nam a2200205Ia 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20230417092924.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 180712s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 273695592
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Author Mark BRA
DDC Edition number 23
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Brassington, Frances
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Pettitt, Stephen
245 ## - TITLE STATEMENT
Title Principles of marketing
Statement of responsibility, etc. / Frances Brassington,P Stephen Pettitt
250 ## - EDITION STATEMENT
Edition statement 4th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Harlow
Name of publisher, distributor, etc. Pearson Education
Date of publication, distribution, etc. 2006
300 ## - PHYSICAL DESCRIPTION
Extent xxxi, 1264 p.
500 ## - GENERAL NOTE
General note Includes glossary and index.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing management
942 ## - ADDED ENTRY ELEMENTS (KOHA)
item type Books in Reference (R)
Holdings
Withdrawn status Lost status Damaged status Not for loan Permanent Location Current Location Shelving location Date acquired Source of acquisition Price Full call number Accession Number Date last seen item type
        Agriculture Library Agriculture Library General Section 2018-07-13 Expographic 7105.59 658.8 BRA 253571 2018-07-13 Books in Reference (R)
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