Marketing decisions for new and mature products (Record no. 25851)

000 -LEADER
fixed length control field 00413nam a2200157Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 180712s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 675206472
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Author Mark HIS
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name HISRICH, Robert D.
245 ## - TITLE STATEMENT
Title Marketing decisions for new and mature products
250 ## - EDITION STATEMENT
Edition statement 2nd ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New Jersey
Name of publisher, distributor, etc. Prentice-Hall
Date of publication, distribution, etc. 1991
300 ## - PHYSICAL DESCRIPTION
Extent xiv, 516 p.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Product management
942 ## - ADDED ENTRY ELEMENTS (KOHA)
item type Books in Reference (R)
Holdings
Withdrawn status Lost status Damaged status Not for loan Permanent Location Current Location Shelving location Date acquired Source of acquisition Price Full call number Accession Number Date last seen item type Total Checkouts Checked out Date last checked out
        Management and Commerce Management and Commerce Science & Technology 2018-08-09 Not Known 300.00 658.8 HIS 203779 2018-07-13 Books in Reference (R)      
        Management and Commerce Management and Commerce Science & Technology 2018-07-16 Not Known 100.00 658.8 HIS 207062 2022-11-14 Books in Stacks (S) 1 2022-11-28 2022-11-14
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