Key customers: how to manage them profitably / (Record no. 23201)

000 -LEADER
fixed length control field 00670nam a2200217Ia 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20220106102414.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 180712s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 750646152
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Author Mark MAC
DDC Edition number 23
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name McDONALD, Malcolm
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Rogers, Beth.
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Woodburn, Diana.
245 ## - TITLE STATEMENT
Title Key customers: how to manage them profitably /
Statement of responsibility, etc. [by] Malcolm Mc Donald, Beth Rogers, Diana Woodburn
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Oxford
Name of publisher, distributor, etc. Butterworth- Heinemann
Date of publication, distribution, etc. 2001
300 ## - PHYSICAL DESCRIPTION
Extent xxii, 320 p.-
440 ## - SERIES STATEMENT/ADDED ENTRY--TITLE
Title Chartered institute of marketing
500 ## - GENERAL NOTE
General note Includes index.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing management
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Customer service
9 (RLIN) 122167
942 ## - ADDED ENTRY ELEMENTS (KOHA)
item type Books in Stacks (S)
Holdings
Withdrawn status Lost status Damaged status Not for loan Permanent Location Current Location Shelving location Date acquired Source of acquisition Price Full call number Accession Number Date last seen item type
        Management and Commerce Management and Commerce Science & Technology 2018-07-13 Not Known 0.00 658.8 MAC 149220 2018-07-13 Books in Stacks (S)
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