| 000 -LEADER |
|---|
| fixed length control field |
00746nam a22002057a 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20231212153432.0 |
| 008 - Submission date |
|---|
| fixed length control field |
230428b ||||| |||| 00| 0 eng d |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Edition number |
23 |
| Classification number |
381.17 |
| Item number |
SAN |
| 100 ## - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Sangarathas, Dilogini |
| 245 ## - TITLE STATEMENT |
|---|
| Title |
The Study on customer characteristics in mobile banking application (MB APP) usage behaviour with moderating effects of awareness and experience of customers in Sri Lanka MarTech VS FinTech |
| Statement of responsibility, etc. |
/ Dilogini Sangarathas |
| 260 ## - Place & TD producing Institution Name |
|---|
| Place of TD producing Institution |
Jaffna: |
| Date of publication, distribution, etc. |
2020. |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
xv, 651 p. |
| 502 ## - DISSERTATION NOTE |
|---|
| Degree type (Doctoral, Masters .etc.) |
Ph.D. |
| Dissertation note |
Thesis |
| Name of granting institution |
University of Jaffna, |
| Year degree granted |
2020. |
| 526 ## - STUDY PROGRAM INFORMATION NOTE |
|---|
| Program name |
PhD |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| 9 (RLIN) |
10924 |
| Topical term or geographic name as entry element |
Marketing channels |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| 9 (RLIN) |
94968 |
| Topical term or geographic name as entry element |
Marketing |
| 700 ## - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Prof.(Mrs.) Shivany Shanmugathas |
| Relator term |
Supervisor |
| 720 ## - Added Entry-Uncontrolled Name |
|---|
| Related Term |
Supervisor |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Koha item type |
Theses & Dissertations (PR) |
