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Essentials of services marketing: concepts, strategies & cases (Record no. 14933)

000 -LEADER
fixed length control field 00480nam a2200169Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 180712s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9812406034
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Author Mark HOF
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name HOFFMAN, K.Douglas
245 ## - TITLE STATEMENT
Title Essentials of services marketing: concepts, strategies & cases
250 ## - EDITION STATEMENT
Edition statement 2nd ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. [Singapore]
Name of publisher, distributor, etc. Thomson
Date of publication, distribution, etc. 2004
300 ## - PHYSICAL DESCRIPTION
Extent xxi, 569 p.-
440 ## - SERIES STATEMENT/ADDED ENTRY--TITLE
Title The dryden press series in marketing
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing management
942 ## - ADDED ENTRY ELEMENTS (KOHA)
item type Books in Stacks (S)
Holdings
Withdrawn status Lost status Damaged status Not for loan Permanent Location Current Location Shelving location Date acquired Source of acquisition Full call number Accession Number Date last seen item type
        Main Library Main Library Science & Technology 2018-07-16 Not Known 658.8 HOF 171813 2018-07-16 Books in Reference (R)
        Management and Commerce Management and Commerce Science & Technology 2018-07-13 Not Known 658.8 HOF 171812 2018-07-13 Books in Stacks (S)
        Management and Commerce Management and Commerce Science & Technology 2018-07-16 Not Known 658.8 HOF 171814 2018-07-16 Books in Reference (R)
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