BOONE, Louis E. Kurtz,David L.
Contemporary Marketing /[by] Louis E. Boone., David L.Kurtz - Hinsdale Dryden press 1974 - xviii, 491 p. - - Dryden press marketing series .
Includes glossary & index.
30885183
Marketing management
658.8 / BOO
Contemporary Marketing /[by] Louis E. Boone., David L.Kurtz - Hinsdale Dryden press 1974 - xviii, 491 p. - - Dryden press marketing series .
Includes glossary & index.
30885183
Marketing management
658.8 / BOO