WILKIE, William L.
Consumer behavior / [by] William l.Wilkie - 3rd ed. - New York John Wiley 1994 - xxxii, 614 p.
Glossary: p. G 1-G 23; Index: p. I 1-I 31
471599492
Consumer behavior
658.834 / WIL
Consumer behavior / [by] William l.Wilkie - 3rd ed. - New York John Wiley 1994 - xxxii, 614 p.
Glossary: p. G 1-G 23; Index: p. I 1-I 31
471599492
Consumer behavior
658.834 / WIL