KOTLER, Philip Lee, Nancy R.
Social marketing / [by] Philip Kotler, Nancy R.Lee - 3rd ed. - Los Angeles Sage Pub. 2008 - xii, 444 p.
Includes index.
9781412956475
Social service
658.8 / KOT
Social marketing / [by] Philip Kotler, Nancy R.Lee - 3rd ed. - Los Angeles Sage Pub. 2008 - xii, 444 p.
Includes index.
9781412956475
Social service
658.8 / KOT