SRINIVASAN, R.
Services Marketing : the indian context / R. Srinivasan - 3rd ed. - New Delhi PHI Learning 2012 - xvi, 273 p.
Includes index.
9788120345607
Marketing
Service industries - Marketing
658.8 / SRI
Services Marketing : the indian context / R. Srinivasan - 3rd ed. - New Delhi PHI Learning 2012 - xvi, 273 p.
Includes index.
9788120345607
Marketing
Service industries - Marketing
658.8 / SRI