WALKER, Orville C.
Marketing strategy: Planning and implementation - 2nd ed. - Boston Irwin/McGraw-Hill 1992 - xxiv, 503 p.
025609005X
Marketing management
658.8 / WAL
Marketing strategy: Planning and implementation - 2nd ed. - Boston Irwin/McGraw-Hill 1992 - xxiv, 503 p.
025609005X
Marketing management
658.8 / WAL