McDONALD Malcolm H. B.
Marketing Plans: how to prepare them how to use them / [by]Malcolm H.B.McDonald - 3th ed. - Oxford Butterworth Heinemann 1997 - xiii, 485 p.
Includes index.
075062213X
Marketing management
658.8 / MAC
Marketing Plans: how to prepare them how to use them / [by]Malcolm H.B.McDonald - 3th ed. - Oxford Butterworth Heinemann 1997 - xiii, 485 p.
Includes index.
075062213X
Marketing management
658.8 / MAC