KOTLER, Philip
Marketing management: analysis, planning, implementation ans control - 8th ed. - New Jersey Prentice-Hall 1994 - xxix, 801 p.
130980056
Maarketing managemet
658.8 / KOT
Marketing management: analysis, planning, implementation ans control - 8th ed. - New Jersey Prentice-Hall 1994 - xxix, 801 p.
130980056
Maarketing managemet
658.8 / KOT