KOTLER, Philip
Marketing management: analysis, planning, implementation and control - 6th ed. - Mexico Prentice-hall 1988 - xxi, 776 p.
135562678
Marketing management
658.8 / KOT
Marketing management: analysis, planning, implementation and control - 6th ed. - Mexico Prentice-hall 1988 - xxi, 776 p.
135562678
Marketing management
658.8 / KOT