KOTLER, Philip. Saunders, David M.
Marketing management / [by[ William J.Latzko, David M.Saunders - London Prentice Hall 2000 - xxxii, 718 p.- - Prentice Hall international series in marketing .
Includes bibliography and index.
0-201-63366-3
Marketing management
658.8 / KOT
Marketing management / [by[ William J.Latzko, David M.Saunders - London Prentice Hall 2000 - xxxii, 718 p.- - Prentice Hall international series in marketing .
Includes bibliography and index.
0-201-63366-3
Marketing management
658.8 / KOT