PIERCY, Nigel F.
Market- Led strategic change: a guide to transforming the process of going to ma - 3rd ed. - Oxford Butterworth- Heinemann 2002 - xvi, 762 p.
075065225X
Marketing management
658.8 / PIE
Market- Led strategic change: a guide to transforming the process of going to ma - 3rd ed. - Oxford Butterworth- Heinemann 2002 - xvi, 762 p.
075065225X
Marketing management
658.8 / PIE