CZINKOTA, Michael. R. Ronkainen, Ilkka A

International marketing / Michael R.Czinkota, Ilkka A.Ronkainen - 3rd ed. - Fort worth Harcourt Brace Jovanovich College 1993 - xxxi, 924 p.- - Dryden press series in marketing .

Include index.

30767539


Marketing management

658.8 / CZI
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