Rural tourism and enterprise :
/edited by Ade Oriade and Peter robinson
- Oxfordshire CABI 2017
- xxix, 253 p.
Includes bibliographical references and index.
Rural enterprise business development: the developed world context / Peter Robinson & Alison Murray -- Selling to consumers / Sammy Li, Roya Rahimi & Nikolaos Stylos -- Sustainability, CSR and ethics : developed economies perspective / Caroline Wiscombe -- Community engagement and rural tourism enterprise / Peter Wiltshier -- Social enterprise and the rural landscape / Caroline Wiscombe, Liz Heyworth, Sandy Ryder, Lucy Maynard & Charles Dobson -- The rural business environment in developing economies / Solomon Olorunfemi Olubiyo & Ade Oriade -- Marketing and communications and rural business in developing countries / Abiodun Elijah Obayelu & Nikolaos Stylos -- Consumers and rural tourism in developing economies / Vivienne Saverimuttu and Maria Estela Varua -- Sustainability and ethics in rural business and tourism in the developing world /Weng Marc Lim and Sine Heitman -- Community engagement, rural institutions and rural tourism business in developing countries / Anahita Malek, Fabio Carbone & Asia Alder -- Challenges and strategies for rural business operations in developed and developing economies /Ade Oriade and Peter Robinson -- Developing and growing knowledge within rural tourism enterprises / Tony Greenwood and Jo Tate -- Collaborate to innovate : challenges and strategies for rural business to innovate / Ainurul Rosli, Jane Chang and Maria L. Granados -- Strategies for rural business growth / Crispin Dale, Neil Robinson and Mike Evans -- Opportunities for growth : the rural tourism policy and planning perspective / Caroline Wiscombe and Steve Gelder -- Conclusion / Ade Oriade and Peter Robinson.
9781780647500 (pbk. : alk. paper) 9781780647494 (hardback : alk. paper)
2016045663
Rural tourism--Marketing.
Sustainable tourism.
Rural tourism.
G155.A1 / R87 2017
338.4791 / RUR
Includes bibliographical references and index.
Rural enterprise business development: the developed world context / Peter Robinson & Alison Murray -- Selling to consumers / Sammy Li, Roya Rahimi & Nikolaos Stylos -- Sustainability, CSR and ethics : developed economies perspective / Caroline Wiscombe -- Community engagement and rural tourism enterprise / Peter Wiltshier -- Social enterprise and the rural landscape / Caroline Wiscombe, Liz Heyworth, Sandy Ryder, Lucy Maynard & Charles Dobson -- The rural business environment in developing economies / Solomon Olorunfemi Olubiyo & Ade Oriade -- Marketing and communications and rural business in developing countries / Abiodun Elijah Obayelu & Nikolaos Stylos -- Consumers and rural tourism in developing economies / Vivienne Saverimuttu and Maria Estela Varua -- Sustainability and ethics in rural business and tourism in the developing world /Weng Marc Lim and Sine Heitman -- Community engagement, rural institutions and rural tourism business in developing countries / Anahita Malek, Fabio Carbone & Asia Alder -- Challenges and strategies for rural business operations in developed and developing economies /Ade Oriade and Peter Robinson -- Developing and growing knowledge within rural tourism enterprises / Tony Greenwood and Jo Tate -- Collaborate to innovate : challenges and strategies for rural business to innovate / Ainurul Rosli, Jane Chang and Maria L. Granados -- Strategies for rural business growth / Crispin Dale, Neil Robinson and Mike Evans -- Opportunities for growth : the rural tourism policy and planning perspective / Caroline Wiscombe and Steve Gelder -- Conclusion / Ade Oriade and Peter Robinson.
9781780647500 (pbk. : alk. paper) 9781780647494 (hardback : alk. paper)
2016045663
Rural tourism--Marketing.
Sustainable tourism.
Rural tourism.
G155.A1 / R87 2017
338.4791 / RUR